Innovation and #InnovatingCreativity

Creativity

Before talking about innovation, it’s probably a good idea to first mention creativity.  Creativity and innovation are often confused as the same thing, but in reality, they are totally different.

Creativity is the ability to create ideas that are interesting and original.  However, it doesn’t incorporate the ability to physically implement these ideas.

Most of us spend our lives thinking of creating ideas, but the stark reality is, is that most of these ideas remain exactly that, ideas.  It’s not through want of trying or lack of inspiration to put them into practice.  Sometimes it requires a diverse range of resources, new learning or financial and time dedication. Business can often face great challenges turning creative ideas into innovation solutions.  Often in IT, what seems like a really simple concept can require multiple technologies, skill sets and resource.

Creativity
Innovation

Innovation

Innovation is all about implementation.  It is the thing that turns dreams and visions into reality.  Innovation is a lot more scientific and planned than creativity.

UKDK help turn your creative ideas into reality, usinng innovative techniques wherever possible.  We don’t use standard check lists to fulfil solutions.  Instead we assess the requirement, present the options, and then implement solutions using technology and automation in an efficient manner. We aren’t content with doing exactly the same as every one else does.  We aspire to provide a professional service, always thinking strategically and including as much innovation as is possible within the constraints of a project.

It is with this in mind, that our core catchphrase was invented. It is the catchphrase #InnovatingCreativity and it embodies our desire to help customers achieve their goals, and turn their ideas into reality, using innovation whenever possible.

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