How big data will affect marketing

There are many buzz terms floating around at this moment in time; The Internet of Things, virtual reality, wearable tech and last but not least big data, or should I say, BIG DATA.
So what is big data? Is it just another buzzword or is it something that is going to change our lives?

What is big data
There […]

How nature inspires innovation

Google Plus – Why? How?

Google Plus is a social channel that often scares a lot of companies. It can be difficult to find out how to use it, and this means that it often gets ignored. My advice is, don’t fear it. Use it! I will explain why and how.

As can be seen in this statistic from January 2015, […]